HandyWriting.com

Product sales brochure

Susan wrote the copy for this brochure on Pavati Lakefront: a new development on the Lakeshore of California's beautiful Lake Tahoe.

Marketing Advertorial

This article was written to promote a local pizzaria that produces authentic New York pizza...on the West Coast!
(Sacramento, Calif. to be precise).

Product marketing email
         for Direct Marketing

Here is an example of a final draft Susan wrote for a software company that specializes in programs for dentists. The DENTAL WIZARD is an educational program that is intended to help reduce fear of dental procedures...and increase the profitability of the practice!

Print media content article

This publishing company produces special sections to market to clients throughout the year. Susan wrote this article to appeal to a broad spectrum of readers - tomatoes are a "hot" topic in May every year.

Print media column

Susan writes an arts and entertainment column for a family of community newspapers. This column was pure fun for her, since it combined several of her favorite topics: horses, dogs and collectibles.

Direct Marketing Headline & Lead

This copy promotes a book of home remedies and solutions using hydrogen peroxide.

Direct Marketing Headline & Lead

This headline and lead use an indirect approach to promote a book featuring 1,000s of home, health and cleaning solutions using apple cider vinegar.

Magazine Feature
Tell a family's sensitive story
        
Susan interviewed the Carollo family for the "Catholic Herald" magazine, a faith-based publication. This story shared the Carollo's loss of a young daughter, and how their tragedy was turned to a triumph through helping others at Christmas.

Magazine/News feature

Sensitive topic/feature
        
This article involved interviewing an African-American woman who collects "Black Americana." By nature, this material is sensitive to many groups. Susan interviewed many people who viewed this special exhibit, and the museum said they received much favorable feedback - and many visitors - due to the article.